My name is Jordon the Hustler. I'm a Hip Hop artist. Basically, Iím a young grinder who keeps my eyes on the prize. My family and friends are important to me. I keep myself around real people and that's probably why my circle keeps getting smaller. Iím a true hustler that doesnít believe in the words I canít and I wonít. I always strive to be the best at what I do. Iíve been a hustler, a sports player, etc. I've done it all. Now itís time for the world to know who I am on a music level.
What Is The Significance Of Your Name?
Some years back me and my boys were playing round and the name just came out of no where. But when I said it I just saw dollar bills and I saw ladies going crazy over that nameÖ. But basically the name to me represents "universal swag."
Who is your target market?
My music is targeted to young cats in high school and in college. I appeal to White, Black, Asian, Hispanic music fans. As a bi-racial kid, growing up I lived through it all and I've seen it all. I can tell a story to the world and have them relate like playing sports, being in these streets, being poor, and dealing with adversity.
What is your USP? (Unique Selling Proposition) and what sets you apart from other aspiring artists?
My USP is that Iím universal. Growing up as a bi-racial kid, Iíve experienced a lot of diversity and Iím not closed minded. I have an international appeal. If you put me in any situation and Iím going to succeed and do my best to win.
What single or project are you currently pushing?
Iím currently pushing my single called ďThe AnthemĒ off my mixtape "What the Cityís Been Missing." The track is produced by Platinum Producer by DJ Pain 1. I also recently recorded a single called ďTurnt UpĒ with my cuz Tefman and I-20 from Disturbing the Peace. This track is a certified street banger Produced by DJ Victory.
What Is The Philosophy By Which You Live By?
My philosophy is "Go hard or go home." It's as simple as that.
Which Artists Have Inspired You?
T.I. is probably my favorite artist in the game. I just respect thatís he a real man, a real hustler, real street cat, and about his FAM. He knows how to use his head and be smart about it. He lived and learned so I got to respect it. Plus his bars are bananas.
Who Does Your Production?
I recorded my mixtape with Mac Man, the Baldhead Kingpin and DJ Scattered Brains. Most of my beats are made by DJ Pain 1.
What Is Your Opinion Of The Current State of the music industry?
I do really like the diversity in the game right now. I notice there is more feel good music coming out and not just all gangster rap. Most rappers sound alike these days so I guess there is room for improvement. Hip-Hop is now the music of choice for most people thatís what I like the most.
If You Can Change One Thing About The Music Industry What Would It Be And Why?
I would have more artists and labels reach out to smaller communities to show that they care and show that it doesnít matter where you 're from as long as you have hot music. I donít live in the biggest city in the US, but we have just as much talent as any big city in America.
Are There Any Singers That You Would Like To Collaborate With In The Future?
Of course I would love to work with John Legend, Usher, Rihanna, and Music SoulChild.
What Producer Would You Like To Collaborate With In The Future?
I look forward to one day working with Swizz Beats, Kanye West, and Timbaland. I also want to collab with Zaetoven
What Are Some Major Misconceptions That You Think People Have Of You?
Some people think that I was just born cocky. Iíve been the fat kid, been the ugly kid, and I worked really hard to change that in High School. Once I found my way I refuse to think I aint' the shit!!!
What Is Your Favorite Part Of Your Live Show? How Has It Evolved?
My favorite part is interacting with the audience and seeing their reaction to my music. When Iím on stage it gives me Goosebumps. Every time I perform I feel like Iím on top of the world. My last big show was with national artist Gorilla Zoe.
What Is Your Lp Going To Be Like?
Itís through the eyes of me my life and what Iím about. Iíve been living that fast life and my music reflects that story. I make music that shows how me and my team get down. REAL TALK.
What is your website?
The website is www.topofthemap.com.
Any Final Words For The People.
Man Iíve gone through a lot over the past few months. I went to NYC with my cousin Tefman and got to be interviewed on Shade 45 with Miss Mimi. I sat down with Success an A&R rep from Atlantic Records. I did a live radio interview in the boogie down Bronx at Da Matrix Studios, and much more!!! On the other hand, not even two weeks later I got shot in the arm over some bullshit. Itís nothing to brag about but itís something that Iím dealing with right now. As a result, my house got raided and the police in my city are fucking with me real hard. Right now Iím just doing my best to stay focused and trying to keep my head high. But look out, because here I come. My music will rise to the top!
LISTEN TO "TURNT UP" - FEAT. TEFMAN, JORDON THE HUSTLER AND I-20